Creative team
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Nytol – You snooze you win

IN THE AGE OF FITNESS, PERFORMANCE ENHANCERS AND MEAL SUPPLEMENTS, MOST FITNESS JUNKIES OFTEN FORGET THAT THE BEST PERFORMANCE ENHANCER IS SLEEP. SOCIETAL SLEEPLESSNESS IS GROWING, AND PEOPLE NEED TO WAKE UP TO THE FACT THAT A GOOD NIGHT’S SLEEP IS MORE EFFECTIVE ON PERFORMANCE THAN ANY SUPPLEMENT.

WE REPOSITIONED SLEEP IN A LANGUAGE THAT WOULD RESONATE WITH FITNESS JUNKIES.

PITCHED AT GREY LODNON.

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 WE’LL HAVE TARGETED BANNER ADS AND SOCIAL MEDIA POSTS BETWEEN THE HOURS OF 22.00 AND 01.00 WITH OUR MESSAGE

WE’LL HAVE TARGETED BANNER ADS AND SOCIAL MEDIA POSTS BETWEEN THE HOURS OF 22.00 AND 01.00 WITH OUR MESSAGE

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